
Webinar: Irrigation Management in the Middle East: Addressing Environmental Challenges with Engineered Irrigation Solutions
Date: June 5, 2025 at 8am PT
Webinar Overview:
Managing irrigation in the Middle East presents unique challenges that differ significantly from other regions. Extreme weather conditions, water scarcity, seasonal population shifts, and varying soil compositions make landscape management more complex. What works in the U.S. doesn’t necessarily translate to success in the Middle East.
Join us for an insightful webinar featuring industry experts who will discuss the environmental factors impacting irrigation in the region and the technology-driven solutions transforming water management. Learn how the Baseline engineered irrigation solution, sensor technology, and strategic partnerships are helping overcome these challenges while optimizing water use and efficiency.
Key Takeaways:
- The key environmental challenges affecting irrigation in the Middle East, including climate, soil conditions, and seasonal population shifts.
- Real-world case studies detailing their initial irrigation issues and the steps taken to address them.
- Why Baseline technology—soil moisture sensors, BaseStation 3200S, and flow monitoring—was specifically chosen and implemented to overcome these challenges.
- The importance of working with the right partners for design, implementation, and ongoing support to ensure long-term success.
- Best practices and expert insights for selecting the right irrigation technology and improving data visibility for proactive water management.
Register Below!

Featured Speaker:
Fawzi Melham
Managing Director, Radius
Fawzi Melhem is a recognized leader in water management across the Middle East, specializing in water conservation technologies and quality enhancement. As the founder of RADIUS and RADIUS Academy, he provides expert guidance on water-efficient solutions for urban planning, agriculture, and landscape management, supporting the region’s growing network of smart and sustainable cities.

Featured Speaker:
Chris Wright
VP of Sales, HydroPoint
Chris is a seasoned irrigation professional who utilizes his extensive knowledge of irrigation efficiency to influence the proper design, implementation, and maintenance of irrigation technologies to promote water management and conservation. His expertise in two-wire technology and associated devices, including soil moisture sensors and flow sensors, is invaluable in today’s industry as landscape architects, municipalities and public agencies look for ways to reduce water use in the face of restrictions, regulations and mandates.